Partner benefits

While supporting our work to promote the destination, partners also enjoy the following kinds of benefits and opportunities, scaled to fit each level:

Click on the partnership level you're interested in to see a full list of benefits:

Bronze Partner Benefits

Networking and Profile Building

  • Invitations to four business events per year including three partner update meetings and our AGM. These events are designed to keep our partners informed and involved in what’s going on in the region and to provide networking opportunities.
  • Extended reach for news, events and special offers via our emails and social media for leisure audiences, our corporate social media and Your Network - the monthly email issued to our partner network of 1k+.
  • Sponsorship opportunities at our corporate, inward investment and cultural events; partners enjoy advance notice of high profile opportunities to expose your brand or messages to key audiences.
  • Exclusive VIP invitations to previews, receptions and events throughout the year.

Marketing and Promotion

  • Complimentary use of marketing collateral, including pop up stands, image library, film footage and editorial content for use when promoting the area through your own channels.
  • Increased presence on NewcastleGateshead.com, NewcastleGateshead’s main visitor website which has attracted over 1.5 million unique users within the last 12 months and provides the most comprehensive ‘what’s on’ listing available for NewcastleGateshead. Includes enhanced organisation and event listings which rank higher in listings.
  • 30% discount on marketing opportunities to leisure, business events and local corporate audiences, including website advertising, solus emails and NewcastleGateshead Pocket Guide advertising.
  • Inclusion in relevant media visits and press packs / releases.
  • Access to royalty free image library: an extensive online library of images to help sell the destination. Partners can use these images in their marketing collateral and websites free of charge.

Business Development and Support

  • Identified key contact within the NewcastleGateshead Initiative team - a central point of contact to provide support and information.
  • Reduced-price visitor welcome training which includes a three-hour workshop, lunch and walking tour. (£50 +VAT per person for partners, £80 +VAT per person for non-partners)
  • Access to the latest tourism industry research and information, and economic data and research.
  • Visitor information stocks for your business: from maps to pocket guides.
  • Our monthly enewsletter: The Initiative. A regular round-up of our latest activity, key destination and tourism industry news, cultural and corporate dates for the diary and a summary of all current partner opportunities.

Convention Bureau Services
For hotels, conference venues and business event support service providers:

  • Referrals from NewcastleGateshead Convention Bureau, our business events arm which offers a venue-finding service and accommodation booking system for conference organisers.
  • Opportunity to host familiarisation visits and key ambassador programme events.
  • Discounted opportunities to attend national and international trade shows
Silver Partner Benefits

Networking and Profile Building

  • Invitations to six business events per year including, for senior level contacts at gold and silver partner organisations only, two business leaders’ briefings with high-profile keynote speakers and networking opportunities. Exclusive to Gold and Silver Partners.
  • Extended reach for news, events and special offers via our emails and social media for leisure audiences, our corporate social media and Your Network - the monthly email issued to our partner network of 1k+.
  • Sponsorship opportunities at our corporate, inward investment and cultural events; partners enjoy advance notice of high profile opportunities to expose your brand or messages to key audiences.
  • Refer a partner and share discount – if an existing NewcastleGateshead Initiative partner recommends and refers an organisation to NewcastleGateshead Initiative, which directly leads to that organisation becoming a gold or silver partner, both organisations receive discounts on their annual partnership fee.* Exclusive to gold and silver partners. *More information at ngi.org.uk/become-a-partner/full-list-of-benefits
    Support and attendance from our team at your key events.* Exclusive to gold and silver partners.
    *Availability and capacity allowing.
  • Introductions by NewcastleGateshead Initiative to our other partners, where appropriate and of mutual benefit.
  • Exclusive VIP invitations to previews, receptions and events throughout the year.

Marketing and Promotion

  • Opportunities to collaborate with NewcastleGateshead Initiative and its partners in promotion of NewcastleGateshead and the North East for tourism, business events and inward investment.
  • Complimentary use of marketing collateral, including pop up stands, image library, film footage and editorial content for use when promoting the area through your own channels.
  • Increased presence on NewcastleGateshead.com, NewcastleGateshead’s main visitor website which has attracted over 1.5 million unique users within the last 12 months and provides the most comprehensive ‘what’s on’ listing available for NewcastleGateshead. Includes enhanced organisation and event listings which rank higher in listings.
  • 35% discount on marketing opportunities to leisure, business events and local corporate audiences, including website advertising, solus emails and NewcastleGateshead Pocket Guide advertising.
  • Inclusion in relevant media visits and press packs / releases.
  • Access to royalty free image library: an extensive online library of images to help sell the destination. Partners can use these images in their marketing collateral and websites free of charge.

Business Development and Support

  • Identified key contact within the NewcastleGateshead Initiative team - a central point of contact to provide support and information.
  • Opportunity to work with us to attract new investment into Newcastle and to promote your services to new businesses locating within the city.
  • Reduced-price visitor welcome training which includes a three-hour workshop, lunch and walking tour. (£50 +VAT per person for partners, £80 +VAT per person for non-partners)
  • Biannual Tourism and Business Events intelligence report – providing partners insight into local, regional and national tourism performance indicators; latest tourism investments and the impact of both the leisure and business tourism sectors. Exclusive to gold and silver partners.
  • Annual Invest Newcastle market intelligence report – providing partners with key insight into the business landscape locally, regionally and nationally such as property prices, employment, latest investments and developments. Exclusive to gold and silver partners.
  • Exclusive 25% discount for our Northern Voice panel – unprecedented access to North East views and opinions via quick polls, a qualitative discussion, or an in-depth online survey. Exclusive to gold and silver partners.
  • Visitor information stocks for your business: from maps to pocket guides.
  • Our monthly enewsletter: The Initiative. A regular round-up of our latest activity, key destination and tourism industry news, cultural and corporate dates for the diary and a summary of all current partner opportunities.

Convention Bureau Services
For hotels, conference venues and business event support service providers:

  • Referrals from NewcastleGateshead Convention Bureau, our business events arm which offers a venue-finding service and accommodation booking system for conference organisers.
  • Opportunity to host familiarisation visits and key ambassador programme events.
  • Discounted opportunities to attend national and international trade shows.
Gold Partner Benefits

Networking and Profile Building

  • The opportunity to nominate a representative from your organisation for a seat on the board of NewcastleGateshead Initiative alongside other key stakeholders. Exclusive to gold partners.
  • The ability to influence and support the strategic direction and activities of NewcastleGateshead Initiative, and consequently the positioning of NewcastleGateshead and North East England locally, nationally and internationally.
    Exclusive to gold partners.
  • Opportunity for a place on NewcastleGateshead Initiative’s junior board. Exclusive to gold partners.
  • Invitations to six business events per year including, for senior level contacts at gold and silver partner organisations only, two business leaders’ briefings with high-profile keynote speakers and networking opportunities. Exclusive to Gold and Silver Partners.
  • Extended reach for news, events and special offers via our emails and social media for leisure audiences, our corporate social media and Your Network - the monthly email issued to our partner network of 1k+.
  • Sponsorship opportunities at our corporate, inward investment and cultural events; partners enjoy advance notice of high profile opportunities to expose your brand or messages to key audiences.
  • Refer a partner and share discount – if an existing NewcastleGateshead Initiative partner recommends and refers an organisation to NewcastleGateshead Initiative, which directly leads to that organisation becoming a gold or silver partner, both organisations receive discounts on their annual partnership fee.* Exclusive to gold and silver partners. *More information at ngi.org.uk/become-a-partner/full-list-of-benefits
    Support and attendance from our team at your key events.* Exclusive to gold and silver partners.
    *Availability and capacity allowing.
  • Introductions by NewcastleGateshead Initiative to our other partners, where appropriate and of mutual benefit.
  • Exclusive VIP invitations to previews, receptions and events throughout the year.

Marketing and Promotion

  • Opportunities to collaborate with NewcastleGateshead Initiative and its partners in promotion of NewcastleGateshead and the North East for tourism, business events and inward investment.
  • Complimentary use of marketing collateral, including pop up stands, image library, film footage and editorial content for use when promoting the area through your own channels.
  • Increased presence on NewcastleGateshead.com, NewcastleGateshead’s main visitor website which has attracted over 1.5 million unique users within the last 12 months and provides the most comprehensive ‘what’s on’ listing available for NewcastleGateshead. Includes enhanced organisation and event listings which rank higher in listings.
  • 40% discount on marketing opportunities to leisure, business events and local corporate audiences, including website advertising, solus emails and NewcastleGateshead Pocket Guide advertising.
  • Inclusion in relevant media visits and press packs / releases.
  • Access to royalty free image library: an extensive online library of images to help sell the destination. Partners can use these images in their marketing collateral and websites free of charge.

Business Development and Support

  • NewcastleGateshead Initiative CEO presentation to your staff, outlining what we do as an organisation, how partnership works and opportunities to collaborate and get involved.* Exclusive to gold partners. *Availability and capacity allowing.
  • Identified key contact within the NewcastleGateshead Initiative team - a central point of contact to provide support and information.
  • Opportunity to work with us to attract new investment into Newcastle and to promote your services to new businesses locating within the city.
  • Reduced-price visitor welcome training which includes a three-hour workshop, lunch and walking tour. (£50 +VAT per person for partners, £80 +VAT per person for non-partners)
  • Biannual Tourism and Business Events intelligence report – providing partners insight into local, regional and national tourism performance indicators; latest tourism investments and the impact of both the leisure and business tourism sectors. Exclusive to gold and silver partners.
  • Annual Invest Newcastle market intelligence report – providing partners with key insight into the business landscape locally, regionally and nationally such as property prices, employment, latest investments and developments. Exclusive to gold and silver partners.
  • Exclusive 25% discount for our Northern Voice panel – unprecedented access to North East views and opinions via quick polls, a qualitative discussion, or an in-depth online survey. Exclusive to gold and silver partners.
  • Visitor information stocks for your business: from maps to pocket guides.
  • Our monthly enewsletter: The Initiative. A regular round-up of our latest activity, key destination and tourism industry news, cultural and corporate dates for the diary and a summary of all current partner opportunities.

Convention Bureau Services
For hotels, conference venues and business event support service providers:

  • Referrals from NewcastleGateshead Convention Bureau, our business events arm which offers a venue-finding service and accommodation booking system for conference organisers.
  • Opportunity to host familiarisation visits and key ambassador programme events.
  • Discounted opportunities to attend national and international trade shows.

What next?

If you are interested in becoming a partner of NewcastleGateshead Initiative and would like more information on partner levels, prices or any other opportunities then please contact us at partnership@ngi.org.uk, or get in touch with a member of the partnership team:

Nathan Shrubb
Partnership and Project Manager
T. +44 (0)191 440 5752
E. nathan.shrubb@ngi.org.uk

Anna Moroney
Partnership Development Executive
T. +44 (0)191 440 5748
E. anna.moroney@ngi.org.uk